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December 2020

Date December 2, 2020 - February 23, 2021

Legalities of Direct Marketing

In recent years, and most recently due to the COVID-19 pandemic, agricultural direct marketing has seen a resurgence in popularity as customers seek out more locally produced fresh foods. According to the 2017 USDA Ag Census, the value of food sold directly from Maryland farms to consumers doubled from $28 million in 2012 to $54 million in 2017. Direct marketing can provide many advantages to farm operators but will likely also present legal challenges. Legal specialists at the Agriculture Law…

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